Good morning, friends! If you’re reading this, take a deep breath and know that today is full of new mercies. I want to dive into something that’s been weighing on my heart, and if you’re an entrepreneurial woman of faith, I have a feeling you might relate.
This morning, I woke up thinking about business. My to-do list, my clients, the strategies I need to implement—my mind was racing. And almost instantly, shame crept in. How dare I think about business before thinking about God? But then, a gentle whisper from the Lord reminded me: What if I want you to think about business? What if I am in this?
Key Takeaways:
Commitment Means Surrender – The Hebrew meaning of commit is to roll onto, meaning we should transfer our work burdens onto God rather than carrying them alone.
Business is Spiritual – There is no category of work that is excluded from being spiritual; every decision and action in business can be an act of worship.
No More Shame in Ambition – Women often feel guilty about success, but God delights in our growth and purpose when rooted in Him.
Shift from Personal to Purposeful Branding – Instead of focusing on personal branding as a trend, we should focus on branding with intentional strategy and a Kingdom-driven mission.
God’s Will is What He Delights In – His will isn’t just what He allows but what brings Him joy for our lives, and discerning His voice requires surrender and alignment with Him.
The Struggle Between Faith & Ambition
For so many of us, especially as women, there’s an underlying guilt tied to ambition. We question: Am I too focused on success? Am I neglecting my spiritual life by thinking about work? But here’s the truth—when we commit our work to the Lord, He establishes our steps.
“Commit your work to the Lord, and your plans will be established.” — Proverbs 16:3
The Hebrew word for commit doesn’t mean grinding away out of obligation. It means to roll onto—as in, transferring the weight from yourself to God. What a shift! Commitment isn’t about burdening ourselves; it’s about surrendering our work to the One who called us to it.
No More Compartmentalizing God
Somewhere along the way, we’ve been taught to separate faith from business, as if God is only present in our quiet time and not in our strategic planning. But the truth is, there’s no category of work that is excluded from being spiritual.
Colossians 3:23 reminds us to put our heart and soul into everything we do as though we’re doing it for the Lord Himself. That means our business decisions, client meetings, financial strategies—all of it—can be acts of worship.
Overcoming the Shame of Success
Why do so many women feel guilty about being ambitious?
Some of us have been conditioned to believe that success equals selfishness. Maybe we were part of work cultures that felt transactional or impersonal. Maybe we’ve been burned by unhealthy leadership in network marketing, corporate settings, or even church communities.
But here’s the truth: God delights in your success when it is rooted in Him. His will for you isn’t just what He allows—it’s what He delights in.
“This will empower you to discern God’s will as you live a beautiful life, satisfying and perfect in His eyes.” — Romans 12:2 (TPT)
No more apologizing for your calling. No more shrinking back from the vision He’s given you. God has given you a sharp mind, a strategic heart, and a vision that is meant to serve others. Your obedience in business could be the breakthrough someone else is waiting for.
From Personal to Purposeful Branding
Lately, I’ve been shifting my mindset from personal branding to purposeful branding. Personal branding can sometimes feel like a trend, but purposeful branding is rooted in strategy and calling. What is the mission behind your work? Who are you serving? How are you making an impact for the Kingdom?
If you’re struggling with doubt or shame in your business journey, ask yourself: Am I committing my work to the Lord, or am I trying to carry it alone? The moment I pressed live on my video again, I saw how everything—my business, my ministry, my faith—was connected. When we roll our burdens onto Him, He guides our steps.
Let’s Reflect
How can we shift from seeing business as a distraction to seeing it as part of our calling?
What does it look like to roll our business concerns onto God in a practical way?
Why do so many women feel guilty about being ambitious?
I’d love to hear your thoughts—comment below or reply to this email. Let’s process this together.
Final Encouragement
Psalm 32:8-9 reminds us:
“I hear the Lord saying, ‘I will stay close to you, instructing and guiding you along the pathway for your life. I will advise you along the way and lead you forth with My eyes as your guide. So don’t make it difficult! Don’t be stubborn when I take you where you’ve not been before. Don’t make Me tug you along—just come with Me!’” (TPT)
You don’t have to figure this out alone. Walk in obedience, commit your work to Him, and trust that He is leading you.
— Celeste
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